GM Dealers to Build 7 New Customer Sales and Service Facilities in Oman in 2013

February 26, 2013

February 26, 2013 – GM Dealers to Build 7 New Customer Sales and Service Facilities in Oman in 2013

  • GM’s Chevrolet and Cadillac dealer OTE Group to operate new facilities
  • Dealers to renovate 4 existing facilities to improve customer service
  • Dealers score improved by 40% in 2012 retail standards assessments
  • GM sales in Oman rose 28% last year

General Motors dealer partners Moosa and OTE Group, will build seven new customer sales and service facilities in Oman this year, as they look to enhance customer service in the Gulf state.

OTE Group, General Motor’s dedicated Chevrolet and Cadillac dealer in Oman, will operate the seven new builds which will be located across the country in Al Wattayah, Seeb, Jalan Bu Ali, Bidaya, Ibra, Barka and Nizwa. The new facilities will replace old sales and service centers.

In addition to the new builds, Moosa and OTE Group will renovate and upgrade four existing sites in the country during 2013.

“General Motors’ dealer partners are investing heavily in adding new facilities in Oman,” said John Stadwick, President and Managing Director of General Motors Middle East.

“Investment in both new facilities and the upgrading of existing sites is extremely important, as we prepare to launch more new vehicle launches in the Middle East over the next 18 months than any time in our history.”

The expansion and renovation plan continues from last year when Moosa, GM’s dedicated GMC dealer, and OTE Group, upgraded 10 sales facilities in Oman. Moosa also opened a new showroom in Sur in 2012. Both dealers have a total of 22 sales and service customer facilities in Oman.

The upgrading of dealer facilities in Oman and across the Middle East comes in line with GM Middle East’s retail standards assessments which are part of the company’s strategy to create a world class shopping, buying and ownership experience for customers.

GM’s Retail Standards Team completed the second round of 2012 dealer assessments in December having visited 13 GM dealers and 100 GM locations in seven countries – Saudi Arabia, the United Arab Emirates, Qatar, Kuwait, Bahrain, Oman and Jordan.

Scores for Moosa and OTE Group rose 40 percent on average from the first round of assessments.

There are 16 retail standards which cover the customer’s entire life cycle experience, from before they have even purchased their first GM vehicle, through to their buying and servicing vehicle experience, and into trading in their existing GM vehicle for a brand new one.

The 16 retail standards are broken down into 123 practice points which are assessed by the team across all dealer functions for sales, service, parts and Customer Relationship Management.

General Motors’ dealers in Oman reported total sales of 3,501 vehicles in 2012, up 28 percent from the previous year. 2012 was also General Motors’ second best sales year ever.

Chevrolet and GMC recorded their second best sales year ever in 2012 as sales for both rose 29 and 21 percent respectively year-on-year. Sales of Cadillac, General Motors’ luxury brand, nearly tripled.